Video games and popular culture

In the world of video games, marketing is not just a tool to sell a product, but often becomes an integral part of pop culture. Over the years, we have witnessed attention-grabbing advertising campaigns with ideas that are as crazy as they are brilliant. Here are some of the most memorable ones. Mario and the […]
Music and soundtracks in video games

Imagine playing a video game without music. A virtual world full of color, action and adventure, but silent. Strange, isn’t it? The truth is that without a soundtrack, any game loses some of its magic. Too many times we tend to underestimate the importance of music in video games, considering it justa a background. But music […]